Why Opting for a Professional Voice Actor Over AI is the Best Choice for Your Brand

In the world of ChatGPT and other AI tools popping up almost daily, there are a variety of audio options available to quickly convert text to audio. From traditional voice actors to AI-generated audio, it can be difficult to determine which one is best suited for your business’s needs. To help you make an sound business decision, let’s take a look at the advantages and disadvantages of each option.

Advantages of voice actors

Hiring a professional voice actor gives you access to experienced professionals who understand the nuances of delivering a message in an effective way. They also have access to recording studios and equipment for better sound quality.

Furthermore, with professional voice actors, you can trust that their voices will remain consistent over time and that they will be able to deliver your message in whatever tone or style you require.

As much as AI has advanced, people can generally tell when it’s a voice actor. Inflection, passion, and the organic nature of the human voice are easily discernible and more appealing. People who listen to audiobooks are well accustomed to a real person. Some human voice actors even have a cult following and are known for their art form.

Disadvantages of AI voice

One downside of using AI-generated audio is that it lacks the emotional range and delivery of a professional voice actor—which may be important depending on your project requirements—and some people may find artificial voices off-putting or simply unappealing compared to real human voices.

Furthermore, AI-generated audio does not always sound completely natural; sometimes it’s easy to tell when something was created by an algorithm instead of being performed by a human being. Some AI voices can experience clipping or reading certain special characters or numbers in strange ways.

The Pros of Choosing Voice Actors:

1. Voice actors bring a unique and personalized touch to projects, allowing them to express emotion and character development that can’t be replicated with AI-generated audio.
2. Hiring voice actors can help you create a distinct voice for your project, allowing it to stand out from the rest.
3. Voice actors are also more natural sounding than AI-generated audio, making it easier for listeners to engage and relate to the content.

The Cons of Using AI-Generated Audio:

1. While AI-generated audio may sound lifelike on its own, it often lacks emotion and character development compared to real voice acting. This can make it less effective for certain types of projects that require greater nuance in performance.
2. Additionally, some people may find the synthetic quality of AI-generated audio off-putting when compared with real human voices. This may lead some listeners away from engaging with your content as opposed to if you had used an actual human actor instead.
3. Lastly, even though AI technology has gotten better over time most still have stuttering and sound granular, which affects the quality of your project if not carefully monitored while recording or editing the audio track.