Veterinary On Hold Messages Will Sell More Services

Veterinary On Hold Messages Will Sell More Services


Don’t make waiting on hold “ruff” for  clients calling your veterinary clinic!

In the fast-paced world of veterinary care, every client interaction matters. But what happens when those interactions get stuck on hold? The dreaded silence or generic elevator music can leave pet owners feeling frustrated and disengaged.

That’s where veterinary on-hold messaging comes in as a powerful tool to transform those hold times into opportunities for engagement. Here’s why you should consider incorporating it into your practice:

1. Inform and Educate:

Use on-hold messaging to share valuable pet care tips, highlight upcoming wellness clinics, or educate callers about new services offered. This not only keeps them occupied but also positions your practice as a trusted source of information.

2. Promote Preventative Care:

Remind callers about the importance of regular checkups, vaccinations, and parasite prevention. This proactive approach can lead to healthier pets and increased revenue for your practice.

3. Upsell Additional Services:

Do you offer dental cleanings, puppy training classes, or specialized consultations? Briefly mention these services during hold times, sparking interest and potentially leading to additional appointments.

4. Reduce Perceived Wait Time:

Engaging on-hold messages can make the wait feel shorter. Clients are more likely to stay on the line when they’re being informed or entertained, increasing the chance they’ll connect with a staff member.

5. Enhance Client Experience:

A well-crafted on-hold message portrays professionalism and care. It shows that you value your clients’ time and are committed to providing a positive experience from start to finish.

Samples:

 

 

Crafting the Perfect Message:

Here are some tips for creating effective on-hold messaging for your veterinary practice:

  • Keep it concise and informative. Aim for messages between 30 seconds and 1 minute.
  • Maintain a friendly and professional tone.
  • Use clear and easy-to-understand language.
  • Vary your message content regularly.
  • Include a call to action. Encourage listeners to visit your website or schedule an appointment.

Wrap Up:

Don’t overlook this crucial customer touchpoint! Additionally, this is also an invaluable marketing opportunity to engage  a captive audience which are already interested in your offerings. So, is there a magic formula? That’s a resounding “YES!” It’s about creating a positive brand experience, engage and educate callers of higher tier services and prevent callers from hanging-up.  Try our “100% risk free custom on hold demo trial” and hear for yourself how your brand can sound.

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