Don’t Be a Grinch Tis the Season to Increase Sales with On hold Marketing
December is a month of merry-making and of spending. Many people get preoccupied with things like planning parties, shopping for gifts, or simply planning on what to do during the Christmas break. At work, others already find it increasingly difficult to make contact as people begin long vacations. The retail and service providers explode with activity as people does their Christmas shopping, even up to the last minute.
Although most people spend a large amount of money during this period, it is not all high time for everyone. There are businesses that wind down, especially those that cater to seasonal services.
This, however, does not mean you should slack off. Use this time to optimize your on hold messaging and engage your customers. Aside from making sure that your on hold marketing is up-to-date, greet your clients a happy holidays and indulge them with your holiday sales or provide industry relevant information.
There are always last minute callers looking for presents, an opportunity to sell your products. Use your custom on hold message to share with customers what you have for them this season. A product promotion, discount, or even freebies, letting them know about it is a great way to attract their attention and increase sales.
Others, on the other hand are scrambling to finish their work, offer great customer service. Whenever people encounter problems, the fastest form of making sure that it gets addressed the soonest possible is by calling the company. Through your on hold message, ensure them that your people is available for service should they need your help. This would make your customers feel that you are not only concerned about your business, but theirs as well.
Regardless of what you plan to do, this month offers so many possibilities for you to reach your target through on hold messaging.