Scent Marketing

Why Your Dental Practice Should Use Scent Marketing?

  Did you know that when it comes to dental office visits, studies show that as many as 75% of patients experience some degree of anxiety? For this reason (along with many others), more and more dental offices are recognizing the need to insure their...

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Manipulate Shoppers Behavior with Sight, Sound and Smell

  When it comes to creating a high-converting retail store or brick-and-mortar business, there's a lot that small businesses can learn from the big-name retail brands. Not only is every aspect of the consumer experience mapped out and created with a great deal of thought...

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Furniture Retailers Smell More Profits With Scent Marketing

  Get a whiff of this! A U.S. based national furniture retail chain wanted to move more product, and the company decided to try something fairly unconventional— rather than pumping more money into TV Commercials, instead they pumped fragrance into its stores. While the line between...

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Scent Marketing Helps Auto Dealerships Drive More Sales

  When promoting any product, the majority of sales occur when customers are in a relaxed, receptive, and trusting state. If they are tense or guarded, it’s difficult to hold their attention, let alone land a sale.  The question is: In the automotive dealership world...

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4 Patient Engagement Tips to Grow Your Dental Practice

  Here's a fact: Your job as an oral health provider is to ensure that your patients receive only the best treatment. No one can deny the importance of providing quality service when it comes to growing a business in the health sector. But here’s the...

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Use Holiday Scents to Encourage Consumers to Spend More!

  With the holiday season upon us, many retail stores are facing the inevitable drop-off of in-store traffic in favor of online shopping. Factor in the constant struggle to differentiate one’s brand from the competition, and the increasing focus on crafting an outstanding in-store shopping...

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