In Store Music and Message Marketing

Listen Up! Audio Branding Is a Sound Marketing

Audio branding is the use of sound to define, reinforce and strengthen a company's identity Attracting and engaging customers is crucial for any business, and a well-designed brand strategy can make a significant difference. However, in the digital era, with increasing competition and noise, it...

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When To Update Your In-Store Overhead Messaging Content?

  While your customers are browsing through your store, you want them to enjoy the experience, which includes being informed about all the promotional offers, events, specials, and brand details to help them make decisions.That's why savvy marketers and business use in-store overhead audio messaging...

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Manipulate Shoppers Behavior with Sight, Sound and Smell

  When it comes to creating a high-converting retail store or brick-and-mortar business, there's a lot that small businesses can learn from the big-name retail brands. Not only is every aspect of the consumer experience mapped out and created with a great deal of thought...

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Using In-Store Overhead Messaging to Engage Customers

  When customers are in your store, you are in control of their experience and environment. You present what they observe, sense, and see. You’ve probably put a lot of energy (and money) into creating an engaging, comfortable and unique in-store experience while customers browse...

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5 Reasons Why You Need a Custom In-Store Music Solution

  Many businesses play music in their stores to create a pleasant atmosphere for customers, often this just means using a playlist from your ipod or putting on a CD. But, most store chains and well-known brands know how important a store’s ambience is in...

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Designing Better Customer Experiences with In-Store Music

  With retailers having to compete with internet behemoths like Amazon, getting the customer experiences right has never been more critical. Providing customers with an enjoyable shopping experience means you get to turn a much larger number of visitors into regulars. After all, people aren’t...

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Why Your Business Needs a Background Music Strategy?

  The customer experience begins with the first interaction of your brand or organization. If your customers are engaging with your company in a physical space, like a store, restaurant or waiting area their experience will be positively or negatively impacted by the quality of the...

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The Complete Guide for Background Music At Your Business

  Most businesses play music.  But, there’s more to creating the right musical (and customer) experience than throwing together a few of your favorite tunes on a playlist.When opening a restaurant, bar, retail store, or other brick and mortar business, background music is an important...

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In-Store Music & Messages Improve the Customer Experience

  Retailers, restaurants, hotels, salons, day spas and healthcare providers usually invest a lot of effort, and marketing dollars to present a positive customer environment by creating an engaging, comfortable, and unique atmosphere in their store, establishment or waiting room. But, there may be an...

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